Xplore China-Launch and Market your Apps in China- Mobvista

Get right to the heart of the biggest market in the world

With over 800 million people connected to the mobile Internet, China is the world’s single biggest market for mobile apps.

As the leading China-based platform with a global presence, Mobvista has extensive experience and a deep understanding
of how to successfully launch and market apps in this complex and unique market.

Over the years we have built a long-term partnership with some of the biggest Chinese media channels, allowing us to get
our clients products in front of over 1 billion consumers.

180 mins

Daily Time Spent Online Per Adult
800M+

Mobile Internet Users
1B+

Mobile Social Media Users
75.6%

Share of Android Active Devices

Explore China
Top Media

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Explore China’s
Android Ecosystem

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Our Partners
Toutiao

Authorized Ad Service Provider

Tencent

Authorized Ad Service Provider

Alibaba

Authorized Ad Service Provider

A unified platform that gives you total data transparency and hassle-free campaign management

A real-time automated reporting system that compiles
mainstream digital media targets within China.

The choice of English or Chinese dashboards - with all
campaign metrics fully translated.

A comprehensive and automated campaign management
system supported by Mobvista’s proprietary technology.

Explore China with Mobvista

A certified official partner with all key Chinese media platforms

Mobvista is an authorised ad service provider to all China’s top media channels and has established relationships with leading media. Our team also keep our pool of media resource refresh to meet the diverse needs of your many products.
An in-house team of top media marketing experts

Our China-based media buying teams are some of the leading experts in the Chinese media landscape with proven experience working with renowned clients and media channels as well.
Exclusive China Market Localization Guidance: Solution Pack

Our customized Solution Pack includes: China Monetization Guidebook, Competition Landscape, updated Industry Reports on product category you are in, Media Relationship Management and active Media Resources Discovery.
Global Support with Local Execution

Mobvista offers global campaign support from our network of local offices alongside our comprehensive team of experts based in China, delivering marketing plans that are tailored to your needs.

Sally Xiang

Director, China Top Media Marketing

With 6 years of marketing experience on top media, Sally specialized in marketing on Bytedance, Weibo, Tencent. Prior to joining Mobvista, Sally worked at a digital marketing agency specilizing in search & social advertising. She has experience working with clients like Amazon, Didi, Suning, Huawei, P&G, LG, Kabam, IAC, FGFF, Playrix, Gismart etc.

Jacy Li

Manager, Search Engine Marketing Optimization

Jacy has 6 years of experiences in search engine marketing. She specilized in marketing on Chinese key search engines: Baidu, 360, sm.cn. Clients she has worked with include JD, Meizu, 4399 and Nissan. Campaigns she had managed are mainly with annual ad spend of over 50 million.

Michael Deng

Manager, News Feed Optimization

Michael specilized in optimization on Bytedance, Tencent Social Ads, WeChat Marketing Platform, and UC. He has in-depth knowledge of Fintech, Game, Utility products. Besides Chinese clients like Meitu, VIPS, he has also worked with IAC, Playkot, Bigfish for their top media marketing strategy in China.

Rainbow Liu

Manager, News Feed Optimization

Rainbow has over 5 years of experience in search engine marketing and news feed optimization. She specilized in optimization of Fintech, E-commerce and also gaming products and is highly experienced with marketing strategies on Tencent social ads, WeChat marketing platform, Bytedance and Baidu. Clients she has worked with include IAC group, Gismart, Zeptolab.

Faye Luo

Manager, Gaming Apps Optimization

With 5 years of experience specializing in game products marketing optimization, Faye has comprehensive knowledges with marketing games on Bytedance, Weibo, Bilibili, Kuaishou etc. Having worked with clients like Tencent, Netease and 37Games, Faye has deep understanding in matching clients' need with the right type of top media channels and resources. Marketing projects she had managed are campaigns with daily ad spend of over 500,000.

Explore China’s Android Ecosystem

For anyone considering entering the Chinese market - whether launching for the first time or optimising the
performance of an existing app - Android is the dominant and therefore most important platform.

Almost 80% of smartphones and app revenues are generated by the Android ecosystem in China, which is a
completely different landscape from any other app market in the world.

Here at Mobvista, we have the tools and in-depth knowledge to help you make launching and marketing your
Android apps as simple and effective as possible.