April 2, 2020
2019 annual financial results
April 2, 2020
- 2019 annual financial results
- Mobvista announced its strongest financial results to date, with revenues surpassing USD 500 million for the first time. Its programmatic advertising business continued to be a key component, with revenues increasing by 40.8% in the past year to reach USD 320.0 million.
Cassie Cheng
March 16, 2020
- How we created Mobvista’s new visual identity
- The rebrand was about reflecting our new identity and showcase our new energetic selves. Redesigning a logo is an important part of what makes a new brand stand out, so here’s a behind-the-scenes look at how we redid ours.
Clement Cao
March 11, 2020
- Mobvista and Nativex: Why We Have Rebranded
- To better align our technology to our clients’ needs and power global commercial growth in the digital age,Nativex will become our worldwide customer-facing brand, while Mobvista will continue as a corporate ‘master brand
Clement Cao
December 12, 2019
- Why the New Breed of Hyper-casual Games Have Changed Mobile Marketing for the Better
- At the recent Morketing Summit held in Beijing, I shared how an increasing number of mobile games companies have learned how the combination of data platforms and marketing APIs can automate core aspects of mobile marketing, and improve ROI.
Valentin Scorus
November 25, 2019
- How Alibaba’s Push around Innovation Has Made Singles’ Day into The Biggest Shopping Event on The Planet
- Singles’ Day has grown to become the world’s largest (unofficial) shopping holiday, with Alibaba in the driving seat.
Valentin Scorus
October 22, 2019
- The Rules, Regulations and Certificates Needed to Protect Children Online
- Research from OneFamily suggests that children are given their first smartphone at the age of 11. In Ireland, the 2018 Annual Report of Cyber Safe Ireland found that over 90 per cent of children between eight and 13 had a smart device. 12 per cent of them were spending more than four hours a day online.
- April 2, 2020 2019 annual financial results
- March 16, 2020 How we created Mobvista’s new visual identity
- March 11, 2020 Mobvista and Nativex: Why We Have Rebranded
- February 7, 2020 Singular ROI Index: Mobvista Is One of APAC’s Top Ad Networks
- January 20, 2020 Infographic: Mobvista’s 2019 Year in Review
- January 9, 2020 What We Learned at the ad:tech Tokyo Conference
- December 26, 2019 How China is Supporting the Growth of Esports through Education
- December 18, 2019 What do Q3 Earnings Tell Us about the East’s Big Online Companies? (Part 2)
- July 15, 2019 Mary Meeker Internet Trends 2019: A Growing Global Market, Social Shopping and Chinese Super Apps Dominate the Headlines
- July 4, 2019 Five Recent Developments that Show How Mobile Advertising is Developing in the World’s Biggest Mobile Market: China
- June 17, 2019 Just What Is a VIP Membership, And Why Do So Many Chinese Mobile Gamers Sign Up for It?
- June 10, 2019 Xplore China Seminar: Three Major Lessons We Learned about The Chinese Market
- June 4, 2019 A Breakdown of The Android Market in China
- May 23, 2019 Genres, Brands and Features: All You Need to Know about The Chinese Mobile Games Market
- May 15, 2019 A Complete Breakdown of The Chinese Video App Market: with Over 10 Players in The Market, Who Is Leading and Why?
- May 14, 2019 Xplore China Seoul Seminar: How to kick start your mobile marketing in China
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