Stella Zhu 2021-06-07
- Why creative automation is essential for app marketers post-IDFA
- Without the ability to use IDFA as an easy way to target new and existing users, there is more need than ever before for ad creatives to really deliver.
Qiao Zeng 2021-05-27
- Interview With Clement Cao & Tony Bai: What Drove Mobvista To Purchase Reyun?
- What are the reasons behind the partnership between the two industry leaders? What specific conditions were agreed upon for this acquisition? How will the business and strategic goals change in the future? Morketing conducted an in-depth interview with Clement Cao, Co-founder and CEO of Mobvista, and Tony Bai, Founder and CEO of Reyun to find out more.
Clement Cao 2021-04-28
- Reyun Joins Mobvista to Expand Our SaaS Tooling Ecosystem for Global Developers
- Reyun’s market-leading technologies add another powerful component to our growing ecosystem of SaaS tools, providing full-stack mobile marketing SaaS solutions for global developers looking to enter the Chinese market.
Cassie Cheng 2021-04-22
- Looking beyond IDFA: where next for mobile advertisers?
- It appears that we are now only days or weeks away from these much-discussed changes to the mobile advertising landscape becoming reality.
- To Infinity and Beyond, 8 Years of Mobvista
- Fast forward 8 years and with a market value of over 10 billion RMB, Mobvista has transformed from a small team with a vision to a global technology platform with a purpose.
Cassie Cheng 2020-12-23
- Looking forward: Five trends we think will define the mobile ad industry in 2021
- After talking with many of our clients including developers, app publishers, major brands, e-commerce platforms and more, we’ve put together five key trends which we and our customers believe will have a significant impact on the mobile and digital landscape in the year ahead.
- June 7, 2021 Why creative automation is essential for app marketers post-IDFA
- May 28, 2021 Mobvista has Entered into an Agreement to Acquire Reyun, China’s Leading Mobile Measurement and MarTech Company
- May 27, 2021 Interview With Clement Cao & Tony Bai: What Drove Mobvista To Purchase Reyun?
- May 18, 2021 Mobvista aims to increase reach across sectors with Reyun acquisition
- May 17, 2021 Mobvista Inc.’s Acquisition Of Beijing Reyun Technology Co., Ltd.
- April 29, 2021 Chinese marketing tech startup acquires mobile ad platform in $232m deal
- April 28, 2021 Mobvista has Entered into an Agreement to Acquire Reyun, China’s Leading Mobile Measurement and MarTech Company
- April 28, 2021 Reyun Joins Mobvista to Expand Our SaaS Tooling Ecosystem for Global Developers
- July 15, 2019 Mary Meeker Internet Trends 2019: A Growing Global Market, Social Shopping and Chinese Super Apps Dominate the Headlines
- July 4, 2019 Five Recent Developments that Show How Mobile Advertising is Developing in the World’s Biggest Mobile Market: China
- June 17, 2019 Just What Is a VIP Membership, And Why Do So Many Chinese Mobile Gamers Sign Up for It?
- June 10, 2019 Xplore China Seminar: Three Major Lessons We Learned about The Chinese Market
- June 4, 2019 A Breakdown of The Android Market in China
- May 28, 2019 How is Social Media Different in China from the West?
- May 23, 2019 Genres, Brands and Features: All You Need to Know about The Chinese Mobile Games Market
- May 15, 2019 A Complete Breakdown of The Chinese Video App Market: with Over 10 Players in The Market, Who Is Leading and Why?
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