In the Press - Latest news and press coverage from Mobvista

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The latest news and press coverage from Mobvista


More Opportunity but Also Rising UA Costs Are the Big Mobile Gaming Trends for 2018
Charles Xi is the Senior Vice President, Mobvista overseeing the US office. Charles works closely with app creators and publishers, as well as FMCG brands, to help them optimize their mobile advertising strategies. Charles has been instrumental to Mobvista’s rapid growth in the industry, which he continues to lead. Prior to joining Mobvista, Charles worked ...


Mobile Games Developer Trends 2017: What’s hot and what’s not
Excitement around augmented reality is taking the industry by storm.


Top grossing games on mobile have seen ARPPU increase by over 60% since January 2016
GameAnalytics has released its Mobile Gaming Industry Analysis for 2017 report, which studied the performance of over 40,000 mobile games from January 2016 to September 2017


Launching a mobile game in Russia? Then think and act like a local
Entering the Russian Market 101