In the Press - Latest news and press coverage from Mobvista

Press & Media

The latest news and press coverage from Mobvista


Top Grossing Games on Mobile Have Seen ARPPU Increase by over 60% Since January 2016
GameAnalytics has released its Mobile Gaming Industry Analysis for 2017 report, which studied the performance of over 40,000 mobile games from January 2016 to September 2017


Launching a Mobile Game in Russia? Then Think and Act Like a Local
Entering the Russian Market 101


How Brands can Help in the Ad Fraud Fight
As an industry, we can sometimes be guilty of focusing too much on the monetary cost of ad fraud on campaign budgets. But consumers are victims too - and if we lose their trust, then the effect could be catastrophic.


Advertising: Mobile Video for Creativity
In the here and now, mobile video ads may not be able to do everything they can on the desktop – yet – but it’s clear where the industry is heading.