We adhere to up-to-date user privacy guidelines and secure data in privacy-compliant cloud storage.
Our modeling system is based on a new hash system that anonymizes user device description information, and gradually focuses on modeling and predicting users' real-time interests. At present, we have achieved very positive optimization effects, which can help advertisers and media publishers achieve sustained growth in an increasingly stringent privacy regulatory environment. Our in-app bidding technology ranks among the top in the industry, maximizing the value of each ad placement and efficiently predicting LAT traffic, allowing you to achieve transparent, efficient, and stable revenue growth even in the "post-IDFA era".
From data transfer, storage, processing, to utilization, Mobvista consistently prioritizes data security & privacy. We are committed to delivering secure, transparent, and reliable products and services that empower your global success. We have been compliant with GDPR (General Data Protection Regulation) as well as CCPA (California Consumer Privacy Act) and COPPA (Children’s Online Privacy Protection Act) in the U.S.
As an advocate for data privacy, security, and transparency, we believe open-source technology is the future. We already made the Mintegral SDK open-source, and provide complete visibility into its inner workings in 2020. We want to help drive this change and encourage more players in our industry to join us to make the entire mobile advertising ecosystem safer and more transparent.