About EDGE Global Seminars
EDGE is a series of seminars worldwide. Hosted by Mobvista and partners, its sessions are hold in Shanghai, Seoul, London, Delhi, Jakarta, Tokyo and San Francisco. As a world-leading mobile marketing platform, Mobvista has successfully helped overseas game developers such as Kabam, King, Playrix etc. break into the market and engage users in China. At EDGE, speakers from Mobvista’s local business development team will introduce their experiences and insights on how Mobvista managed to maximize ROI for clients with its traffic, innovative ad formats and precise prediction powered by data analytics. The topics of the seminars will also cover up-to-date technology, local insights, and innovated ideas of mobile marketing.
About EDGE Seoul
EDGE Seoul is the second session of EDGE worldwide, with the topic of How to Acquire Players Smartly in China & How Should Ad-networks Deal with Fraud. We have invited guest speakers from App Annie and AppsFlyer to share their thoughts on Chinese market environment and anti-fraud. Being the leading mobile ad tech company, Mobvista is very delighted to have this discussion and share insights about game promotion in China and how to anti fraud.
Moderator
Junsung Park
Speaker
Sebastian Ryu – App Annie
Charile Moon – AppsFlyer
Eason Yang – AppsFlyer
Junsung Park – Mobvista
Leticia Ye – Mobvista
| Time | Session | Speaker |
| 13:40-14:00 | Sign-in | |
| 14:00-14:15 | Welcome and Introductions |
Mobvista |
| 14:15-14:45 | China & Global Mobile Games Market Trend |
App Annie |
| 14:45-15:15 | 3 Tips to Acquire Highly Engaged Users in China | Mobvista Leticia Ye |
| 15:15-15:45 | Measuring App Marketing in China | AppsFlyer Charlie Moon & Eason Yang |
| 15:45-16:15 | How Ad-Network should deal with Fraud | Mobvista Junsung Park |
| 16:15-17:00 | Reception of Light Refreshments |
Please register through the link below.