June 29, 2017

EDGE Seoul丨How to Acquire Players Smartly in China & How Should Ad-networks Deal with Fraud

About EDGE Global Seminars

EDGE is a series of seminars worldwide. Hosted by Mobvista and partners, its sessions are hold in Shanghai, Seoul, London, Delhi, Jakarta, Tokyo and San Francisco. As a world-leading mobile marketing platform, Mobvista has successfully helped overseas game developers such as Kabam, King, Playrix etc. break into the market and engage users in China. At EDGE, speakers from Mobvista’s local business development team will introduce their experiences and insights on how Mobvista managed to maximize ROI for clients with its traffic, innovative ad formats and precise prediction powered by data analytics. The topics of the seminars will also cover up-to-date technology, local insights, and innovated ideas of mobile marketing. 

About EDGE Seoul

EDGE Seoul is the second session of EDGE worldwide, with the topic of How to Acquire Players Smartly in China & How Should Ad-networks Deal with Fraud. We have invited guest speakers from App Annie and AppsFlyer to share their thoughts on Chinese market environment and anti-fraud. Being the leading mobile ad tech company, Mobvista is very delighted to have this discussion and share insights about game promotion in China and how to anti fraud. 


Junsung Park 


Sebastian Ryu – App Annie

Charile Moon – AppsFlyer

Eason Yang – AppsFlyer

Junsung Park – Mobvista 

Leticia Ye – Mobvista 

Time Session Speaker
13:40-14:00 Sign-in  
14:00-14:15 Welcome and Introductions

Junsung Park

14:15-14:45 China & Global Mobile Games Market Trend

App Annie
Sebastian Ryu

14:45-15:15 3 Tips to Acquire Highly Engaged Users in China Mobvista
Leticia Ye
15:15-15:45 Measuring App Marketing in China AppsFlyer
Charlie Moon &
Eason Yang
15:45-16:15 How Ad-Network should deal with Fraud Mobvista
Junsung Park
16:15-17:00 Reception of Light Refreshments  

Please register through the link below.